Dear Friends!

ELEKS Software is rolling out a new slogan for the first time in 18 years. Like a person, over time every company changes, develops and grows.  As a company evolves, its brand evolves also. The familiar slogan, “Talented People. Creative Solutions,” is moving over to make way for “Technology Doesn’t Care. We Do.”

The new slogan was introduced to better communicate ELEKS Software’s core business values and its mission to the world. The change of the slogan does not mean a change of corporate strategy. Our core values remain the same.  Innovation, integrity, professionalism as well as customer-orientation and seeking to bring added value to customers’ business continue to be integral to our company’s business model.  As it was before, ELEKS Software’s goal is to become and remain a trusted provider of high quality software and hardware engineering solutions for companies all over the world.

Our new slogan is addressed to both our current and prospective customers.  It emphasizes that in the today’s rapidly changing world of technology, it is people make a difference.  IT companies use the same technologies to create their products and solutions.  But both we at ELEKS and our customers understand that high-tech devices or cutting-edge technologies by themselves do not guarantee successful results.  Rather it is human relationships, supported by technology, that bring about great things.  Technology changes, relationships endure.

Because to ELEKS, people are the key to the equation.  People create software and care enough to design and develop solutions that will satisfy particular needs of each customer today and in the future. At ELEKS we have a great team of professionals who leverage diverse technologies to create state-of-the-art solutions and provide our customers with tools at their fingertips which help them succeed in the highly-competitive global economy.

We are successful because we are not indifferent to what we do; rather we are fascinated with what we do.  We care about results and the people with whom we work.  We think this is the key to ELEKS’ continued success and the viewpoint that became the essence of our new slogan. Technology doesn’t care, we do.

Kind regards,

Oleksiy Skrypnyk Jr., Director, CEO

Tags: Corporate strategy, Oleksiy Skrypnyk, Slogan